The country’s best-selling entry level hatchback sports a new look.

Toyota Motor Philippines (TMP), in its first public activity, launched the New Wigo, via interactive digital reveal streamed live online. The latest iteration of the Wigo debuted at a time when the public face limitations in public transportation and increasing safety concerns. The New Wigo meets the new kind of demand that resulted under a “new normal”– providing an alternative mode of transport for first-time buyers, former public transport commuters and for those in need of a second car for the family.

TMP President Atsuhiro Okamoto

“The New Wigo remains an iconic car that offers the same familiar feeling of practicality and reliability, but made more advanced, more convenient, safer, and more fun with its sleek and sporty TRD Styling,” said TMP President Atsuhiro Okamoto during his welcome remarks.

New TRD variant

The 2020 Wigo lineup is headlined by the new TRD S, a sporty and exciting variant perfectly designed for an adventurous driving experience.

On top of the machine cut design alloy wheels and redesigned rear combination lamps, the TRD S variant meanwhile sports a more adventurous look with the TRD kit installed. The kit includes the front spoiler, side skirt, two-tone rear spoiler, rear skirt, and TRD S badge and decals. The new Yellow SE color is only available in the TRD S variant.

The Wigo G and E Models

The rest of the Wigo variants features changes and more advanced features while enjoying the bulletproof reliability and reputation of Toyota. Best of all, the New Wigo is still the top choice for a practical and affordable vehicle that meets the market needs, and still be fun to drive.

The New Wigo G gets machine cut design alloy wheels and a new look on its rear combination lamps. The G and E variants also share a new front bumper look. 

Here are the colors available

The spacious interior features redesigned seats and chrome accents, with the LCD Air Conditioner Panel (for TRD S and G variants) for easier access and control.

More advanced features

The New Wigo now comes with the push start button and Steering Switch, as well as LCD touch panel type A/C for the TRD S and G variants. The power retract and adjust side mirrors make driver rear visibility easily adjustable, and parking is more convenient and beginner friendly with the new back camera that comes with TRD S and G variants.

The TRD S variant’s TRD kit also includes Apple CarPlay and Android Auto compatibility, Voice Command Feature, and a class leading Digital Video Recorder, making every trip safer, more convenient, and enjoyable.

All variants come with Power Door Lock and a new instrument panel design for easier access to controls.Here is the launch video for your viewing pleasure.


The New Wigo will be available at Toyota dealerships nationwide from June 16, 2020.

First launched in the country in 2014, the well-loved hatchback quickly dominated the market and from then, sustained its leadership. In 2019, it cornered a 69% segment share, easily becoming a travel companion for many young professionals and starting families.

For more information on the New Wigo, visit TMP’s official website at and follow the official social media pages at ToyotaMotorPhilippines (Facebook and Instagram) and @ToyotaMotorPH (Twitter).


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