You instantly know a man is a winner when he disembarks from his car wearing Balenciaga Shoes, and only one man can pull it off; Mr. Willy Tee Ten, President of AutoHub Group.

Autohub Group Head Honcho Mr. Willy Tee Ten

A very unassuming man with a ready smile on his face, it hides his calm aggressiveness and mean business acumen. How else can you describe a man, who started with one dealership, end up with multiple car brands and numerous dealerships in just under 2 decades?

Mr. Willy Tee Ten is no ordinary business guy;  he sees and seizes opportunities. A good example is when he heard that Ford was making a comeback in the Philippine Market in 1998, he immediately applied for the Makati dealership rights. In February 26, 1999, the Pasong Tamo dealership in Makati was his. That, dear readers, was the start of the Autohub Group.

“ I see cars as one of the basic necessities, after food, clothing and shelter, So I told myself, If others can do it, why can’t I?” says Willie Tee Ten, President of the Autohub Group.

And indeed he did. Now, he has over 13 brands- the authorized dealer of Ford, Nissan, Hyundai, Mazda and Foton. Autohub is also the exclusive dealer of luxury brands such as of Rolls Royce Motor Cars, Lotus Cars, MINI Cooper and just recently, the elusive supercar, PAGANI.

Motorcycles are also included in under the sub group MOTOHUB: Vespa, UM (United Motorcycles), and Piaggio APE are also under his helm.

Autohub Group’s other businesses are Autohub CarCare Services (ACCS) , CLICK Car Rental Philippines ,Used Cars Philippines, V-KOOL Philippines (spectrally-selective films).

Electric vehicles are no exceptions. Autohub partnered recently with Philipps Electric vehicles.

Phillips England (EV) is now part of the Autohub group. (Image: Autohub FB)

Mr. Tee Ten also has his CSR advocacy – The Autohub Institute of Technology where he trains mechanics and technicians with potential, and also assuring them of employment within Autohub.

Autohub is continuously expanding. Just this January 2019, Autohub opened Nissan dealerships in the cities of Taytay and Cainta; proof of his foresight in the potential of both cities.

Nissan Cainta

Mr. Tee Ten added: “I started Autohub with a vision, of hiring as many as a thousand people to help the Philippine economy. Autohub’s Vision is to be the most sought after, most talked about car dealership in the whole country”

Willy also enjoys his cars. He holds car activities for both media personalities and clients. The most famous is the Autohub Trackday where once a year, you can drive select cars from all his brands in Clark Speedway, most famous are the Nissan GTR, Ford Mustang and Mini, among others.

The Mini Trackday and Racing Seminar

Mr. Tee Ten says that although they have done so much, they are just beginning, they still have a lot to do, and to achieve that, he is grooming his children to do their part, maybe someday take over and achieve much more.

Willy and sons.


Autohub now goes with this mantra. “AIM UP, AUTOHUB” – Accelerate, Innovate and Move. A very timely and apt attitude. Autohub is on a roll, and will continue to roll—fast!

As for Mr. Willy Tee Ten, there is no way to go but up.

Text/Images by Earl Manalansan


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