Tires have been an integral part of the automobile, whether stock or modified, road or track, even at dirt trails, they have been vital in getting you to your destination; faster and safer. Competition is high among tire manufacturers, each offering a myriad of classifications and dimensions, but often at hard to reach prices. Not so with Falken Tyres.

JM Far East Inc., the Philippine exclusive distributor of Falken Tyres, has launched the newest range of Falken high-performance and all-terrain tyres, namely the WILDPEAK M/T 01, WILDPEAK A/T 3W and AZENIS FK510-SUV. The management has invited members of the media, dealers, clients and car clubs to the formal launch, and to see firsthand , the  Wildpeak Tires in action at the nearby Sacobia River, a tough sandy terrain that is used often in off-road competitions.

Mr. Winston Manabat, Falken Philippines President and CEO, giving the welcome remarks
(From left) Kelvin Goh, Technical Support for Sumitomo Rubber Asia (Tyre); Winston Manabat, Falken Philippines President and CEO; Satoru Ushida, the Managing Director of Sumitomo Rubber Asia (Tyre); and Yoshihiro Miyagawa, Director of Sumitomo Rubber Asia (Tyre)

The tough WILDPEAK M/T is built to get you there and back whether you’re on the pavement, mud, snow or rocks. The M/T features Falken’s proprietary three-ply DURASPEC™ Sidewall Technology developed to sustain the most punishing off-road conditions. DURASPEC™ also features two high ply turn-ups that provide an additional layer of protection and durability. An aggressive upper sidewall provides additional traction at low air pressures on rugged terrain.






Featuring hybrid under tread materials, the AZENIS FK510 delivers confidence-inspiring handling and stability. Japan-made AZENIS FK510 covers a wide range of today’s luxury vehicles, including staggered applications, and is available in 69 sizes, ranging from 17 to 21-inch.Falken’s latest generation of ultra-high performance is designed for drivers of premium high performance SUVs looking for excellent grip, crisp handling and outstanding over-all performance on normal road condition. 4D Nano Design enables Falken engineers to optimize new high-performance compounds at the molecular level, enhancing both wear and wet weather traction.


A press conference was also undertaken to answer questions from various media outfits. Questions ranging from the outstanding durability of Falken tires, up to what air pressure to use, were fielded to Mr. Winston Manabat and Mr. Satoru Ushida.

Falken is known as a leader in high performance tire technology for cars, trucks and SUVs all over the world. The company’s products were first launched in its native country of Japan in 1983. It started as a Sumitomo Rubber Industries brand, which was widely known for its innovative design, precision engineering and manufacturing quality for more than 100 years. During its inception, Falken was created as the flagship high performance radial tire brand. Three decades later, Falken has become a popular, stand-alone brand that focuses on high performance products while utilizing professional motorsports to further develop and improve its products globally.

A demo trip to the infamous Sacobia River, with Falken Wildpeak M/T tires-equipped 4WD vehicles was included in the day schedule. Wet sand, deep ruts and sticky mud were no match for the vehicles, proving the maximum traction of the WILDPEAK Tires, regardless of vehicle size and weight.

Image by Falken Tyres

This modified Ford Mustang rides on AZENIS FK510. Sizes up to 305/35/20 are available.\

For more information, visit JM Far East Tire Showroom at 81 Panay Avenue, South Triangle, Quezon City with Telephone No. 632-3567777 or visit their Facebook page at Email your inquiries to [email protected].




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