Kia is always striving to find innovative ways to make to make the Preventive Maintenance Service (PMS) experience an easy and hassle-free process for Kia owners. Columbian Autocar Corporation (CAC), the distributor of Kia vehicles in the Philippines, is enlisting the help of Kia’s beloved cast of characters, Enzy & Friends, to help spread the word on the benefits of regular PMS visits for your Kia.
Enzy & Friends are a set of characters developed with motifs drawn from various automobile-related characteristics that were designed to help people foster a deeper interest and familiarity with their car.
Enzy, the lead character, likes to go on great adventures with friends who each have different abilities. Enzy represents the spark that delivers the power required to move a car. Razy represents the radiator that blows cool wind to keep the car from overheating. Aqu represents the washer liquid that keeps the car windshield clean. Tory represents the battery, the source of a car’s electricity. Laito represents the headlamps that enable cars to run safely at night.
The whole group works together to help spread vital information to vehicle owners regarding the importance of following your Kia vehicle’s PMS schedule via Kia Motor Philippines’ social media accounts. From friendly reminders on how frequent you should drop by a Kia service center to what sort of questions they can ask their Kia service advisors on how to better care for their car at home.
The PMS process is done by trained Kia technicians. They inspect, adjust and replace parts as necessary and help keep your vehicle running in optimum condition. PMS needs to be done at regular intervals according to the recommended schedule based on your vehicle in order to keep in optimum running condition.
To find out more of how Enzy & Friends, along with the knowledge and expertise of Kia’s Service Staff, makes staying on top of your car’s maintenance a habit, follow Kia Motors Philippines on Facebook and @kiamotorsphilippines on Instagram.
About Kia Motors Corporation
Kia Motors Corporation (www.kia.com) – a maker of world-class quality vehicles for the young-at-heart – was founded in 1944 and is Korea’s oldest manufacturer of motor vehicles. Over 3 million Kia vehicles a year are produced at 14 manufacturing and assembly operations in five countries which are then sold and serviced through a network of distributors and dealers covering around 180 countries. Kia today has over 51,000 employees worldwide and annual revenues of over US$45 billion. It is the major sponsor of the Australian Open and an official automotive partner of FIFA – the governing body of the FIFA World Cup™. Kia Motors Corporation’s brand slogan – “The Power to Surprise” – represents the company’s global commitment to surprise the world by providing exciting and inspiring experiences that go beyond expectations.